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Wednesday, April 22, 2009

Shanghai Auto Show to the Chinese automotive commerce can set up a new beacon

By Zou Frbiz

Since the economic turmoil, encompassing China, a foremost influence on the international automobile market. China's auto sales in 2008 expanded by only 6.7 per hundred, boost over the preceding year fallen 15 per hundred, a quarter of the aim of the unfinished vehicle charges 50% of annual plan. However, in 2009, the Chinese automobile market abruptly large-scale market tendency is anticipated to choose up a quarter of vehicle sales 2,567,600 and 2,678,800, an boost of 1.91% and 3.88%, putting an end to the fourth quarter of last year's sales decline.

It is miserable that after the first hi the context of the "China's automobile market the sustainability of the rebound," the critical juncture, the imminent Shanghai Motor Show has become the aim of mutual anxiety Pupil. Whether vehicles or standing in the eyes of buyers, as a constituent of the worldwide A-class auto display not long before the Shanghai auto display is a untainted promotion and new stage display, and became the top and smaller forecast follow-up in 2009 the development of China's automobile market indicator. Therefore, the high wants of Chery Auto adept to stand representing the voice of the most of vehicle prices: The exhibitors do not play untrue wish to buyers in the auto display to glimpse the genuine goods, so as to stimulate utilisation, the new vehicle display will be recorded in the short period to achieve.

In recent years, Shanghai and Beijing Auto Show to consumers to buy the release of the tremendous effect of attracting the attention of auto makers at home and abroad, with full competition in the Chinese automotive market, the new car has been running more than 100 shall each year as many as are required by the Motor Show the best arena for interaction and marketing. The more time in the doldrums, marketing arena significantly more valuable. Thus this year's Shanghai International Motor Show, the size of a record history, exhibition area of 170,000 square meters, an increase over the previous 20%. Exhibitors in addition to Fiat, Renault and a small number of companies, the coefficient of the global automotive giant arrived at the scene, and brought an unprecedented 13 world's first car. Six domestic automobile the "predators" gathered for the first time. Show the stage has been set up, whether from the virtual to real, automotive companies in every corner of the stage of struggle in secret.

First of all, in high-end auto display can help increase morale and sales and become the significant claims of exhibitors. First quarter of this year, whereas vehicle sales are brilliant locations, but the conspicuous characteristics of the structure of development - sales development has been mostly influenced by the principle form is the biggest low-emission vehicles, high-end form contrasted to its earnings and financial vehicles is much smaller, financial effectiveness has not advanced and thus the industry. How to advance the "low-end forms and trading high-end forms in the sales downturn," the state, is standing in the diverse vehicles on the major show. So numerous vehicles charges shown in the auto display "+ high-end products" of the face to Japanese vehicle as an demonstration, high-class Japanese vehicles are still at the Shanghai auto display Mitsuo aim Accord, Camry and the Angels will be the large-scale rivalry Aspect.

Secondly, China's vehicle charges have been came across bottlenecks - if to elaborate its own emblem vehicles market share, as well as how to accomplish higher whole margins from the low-end to high-end emblem transition will be a large-scale display on the household enterprises play a trading permit . Following self-reliance in 2008 after the down turn in emblem market share, sales capacity of engine vehicles throughout the first quarter did not convey up the corresponding share of China-made vehicles to improvement, its own emblem share proceeded to drop, and still more sales in the front strip is a more low-end brands. Therefore, the display displayed the identical number of manufacturers of high-end market for its own emblem vehicles, the collective dispute to the monopoly of joint-venture brands. Automotive Group is not only the first time in six household and commenced the Shanghai auto display has not ever taken part in preceding term paper, Changhe, Yong-yuan rate and other vehicles will furthermore be the first time exhibitors, proposes to display to conceive their own emblems to enhance its market place against Japan and Korea University, Germany and the United States Department of the best opportunities.

The Chinese market will have a protected haven for the winter, has become the agreement of the world's vehicle charges to the Shanghai auto display vehicles at dwelling and overseas as an opening to rate the layout of a new around has started. We seem that display is not the significance itself, but in the backdrop engrossment and projection of the tremendous China market, particularly in this market has been the issue of the hardworking signal. Perhaps, a couple of days before, head individual of the localized vehicle businesses to comprise the very broad outlooks of the most of exhibitors: anticipate to be adept to drag a vehicle display, I am aghast that this wish was too high value. However, after the world's foremost auto display of the position is not good, the sales of the mainstream market is very depressed. Show hardworking in China is distinct from the mainstream automobile market will be echoed in the vitality of the Chinese automobile market and promise, boosted by the household automobile commerce and buyer confidence. Valuable in the present buyer self-assurance in the market, occasionally more significant than money. - 18424

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From people-oriented view at the in the household automotive create movements

By Professional editor working for himfr.

Focus on human, environmental, security is becoming the general trend of the automotive industry, the concept of human design found in the automotive manufacturing companies are becoming more and more by the performance of great importance. Of course, for the "design of human nature" and cognition has been configured in the details on a superficial level, the improvement of the essence.

"The notion of humanity is founded on ergonomic structure and function of automotive conceive, the most significant facets of its rudimentary structure, function conceive to advance, this is the most basic of human nature." Such an investigation of the industry.

Designed as a user-friendly cars on behalf of one of their own brands, Chery A5 strong overall design, the engine front grille, wheel shape, after the suitcase was covered using a trapezoidal design, style solemn calm. To the body from the front on both sides of the expansion of the two straight lines arc strength, has been extended to the former at the bottom of windshield glass, stylish atmosphere, is the latest European design trends. Used the same roof of Europe's most popular "SKY-Line sky" design, this design with smooth lines and wealth to the dynamic created the appearance of fashion style, but also through the arch of the arc to create a spacious driving space , in the feelings brought about by the appearance of shocks at the same time, as well as the use of space to lay a foreshadowing.

In addition, staff members, taking full account of driving comfort and convenience at the same time, Chery A5 volume also contains material into the mind space. A5 standard contents reached a similar volume of the largest model 483L, at the same time, when necessary, but also to the rear seats forward to create more space for the contents. A5 for the trunk lid is designed to link, when the Department need to enable spare tire-related supplies can be easily linked to the use of the spare tire cover will be positioned after the windshield, the cover will not need to throw. This thing is small, but very practical, intimate. These intimate formal designs to meet the various needs of users.

In fact, apart from the design of Chery A5 will be its own unique display of humanity out of ideas. Now, many domestic and foreign manufacturers have also stepped up their products user-friendly design, and gradually become a popular trend.

Brilliance Junjie FRV ordinary family-oriented, using the latest technology platform to build Brilliance, which by the Giugiaro design, simple and stylish, but also a variety of user-friendly design of the car fully reflected the warmth and comfort of the FRV. Nissan Infiniti G35 luxury sports cars will be driving experience and superior user-friendly design process into the one of technological innovation aimed at achieving a harmonious resonance with the human realm. In addition, Nissan displayed the first time in China a very special concept car - "Bevel", in his possession a perfect interpretation of the leading technology, innovative design theme.

With the auto fabricating development and the development of more and more mature, clients will be in the motor vehicle when the motor vehicle leisurely deteriorate jacket worry, but a growing worry in automotive create and alertness to the inherent constituent of human nature. Industrial development in the higher-level stage, I trust more and more enterprises to the matching user-friendly create for automotive clients a sense of liability to pay. - 18424

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Honda Motor China's market-driven two times

By Professional editor working for himfr.

Although the influence of economic urgent position, Honda in Japan and North America emerged in mature markets for example sales dropped, but the 2008 Honda vehicle sales in China extend to come to 473,297, an boost of 11.7%. Among them, Guangzhou Honda traded 306,183, up 3.7%; Dongfeng Honda's sales come to 164,216, an boost of 29.3%; Acura emblem sales of imported vehicles come to 2898, an boost of 106.7%.

Honda in China, two connection endeavour, Guangzhou Honda and Dongfeng Honda Honda are perpetually "focus on sales profits," the pragmatic development approach has been since the start of the accumulation of breakdown yield in their respective markets are getting better . In 2009, the two financial gatherings commenced to play divergent music, carry on to endorse the development of China's market Honda.

Has always insisted on selling compact than the production capacity of Dongfeng Honda plans, the main theme in 2009 will be adhering to the compact layout of the expansion based on the sound.

5 years to set up Dongfeng Honda, last year sales of 164,000, an boost of 29 per hundred to more than 3 times higher than the commerce development in the automotive commerce sales strike a record. Last year, Dongfeng Honda is furthermore the only two goals to boost sales and accelerate the culmination of the vehicle over.

Compact layout of the output capability of Dongfeng Honda is in the doldrums in the wholesome development of the significant factors. From the initial 30,000, to 80,000 subsequent, 120000, east of the high yield can be modified with caution until the bounds of design. Dongfeng Honda last year, only 120,000 in output capability, founded on the adoption of an befitting overtime, to advance the method, and tap the living promise, for example workshop accomplished sales of 164,200 results. Easily without the elongation, the new output base.

Dongfeng Honda of this approach will not only competently command the charges and dangers, but furthermore very beneficial to deal with ups and downs of the market alterations undulator.

Although only Dongfeng Honda's CR-V and Civic models of two, but two models in their respective markets are in the forefront. Civic which top the forefront of the domestic intermediate sedan market, the annual sales of more than 85,000 vehicles, according to the fourth segment. CR-V is made on 7000 sales, the annual sales of more than 80,000 vehicles performance, becoming the first brand SUV market.

Dongfeng Honda careful this year for the 180,000 sales goal, an boost of 10%. In alignment to accomplish this aim, Dongfeng Honda 120,000 in output capability founded on the start to come to 240,000 for the construction of capacity. Dongfeng Honda to the newspapers said that the output capability expansion designs will be applied in phases, does not signify that this year should rendezvous the 240,000 capacity.

Dongfeng Honda in July is looked frontwards to to arrive at 200,000 first goods produced, and then in harmony with market circumstances, to ascertain if to carry on to extend goods produced scope for 240,000. "Will be supported on market circumstances to acclimatise, as an alternative rigidly adhere to 240,000 or 180,000, this is not a rigid way of considering ought be in harmony with the real circumstances, in harmony with the justice of the market adjustment." Dongfeng Honda manager vice head and said Liu .

Production line with capacity expansion of Dongfeng-Honda products have been adjusted in January of this year, nearly 3 years of listing Civic paragraph introduced a version of reform, the new Civic a total of four series of 7 models, with the old section of ratio, is not only a wider price range, but also the key to the new Civic launched a new version of the classic models, which means that the beginning of the new Civic down.

Dongfeng Honda is actually the output line a little slim, with the output capability expansion task begun, the imminent new forms will furthermore be the last confirmation.

Dongfeng Honda will extend to elaborate this circulation network. Dongfeng Honda actually has 230 dealers this year will be the fast development of the preceding two years, founded on the mesh to double-check that the advances of the unfastening as an significant concern, to converse about the "quality", to converse about it anymore "quantity" as befitting slow down the stride, and optimize the layout, the aim moved to the Midwest, in order that the development of new mesh optimization services can better layout.

"Also as showed by the primary thoughts, surely not the way out." Guangzhou Honda Executive Vice President of this punishment out of Guangzhou Honda in 2009 the principle subject of the work. After a 10-year reincarnation of Guangzhou Honda, the quintessence of 2009 is "change" in enhancing the procedure, hard talents, but in addition the wares brand labels from the transition to the company brand.

Founded in 1998, Guangzhou Honda, the merchandise introduction, trading and other forms lead the commerce tendency, and now Guangzhou Honda's innovations have become the current measures of the commerce as a whole. 10 years subsequent, take the start to change the Guangzhou Honda, the first to emblem construction, merchandise emblems from the transition to a business brand.

December 12, 2008 in Guangzhou Honda to set up the commemoration to congratulate the tenth commemoration of the issuance of new company slogan - a sense of the world moving. Yao yi ming said: "The sense of departing the world" is the quintessence of the Guangzhou Honda to the pulse of supposing the world, following the change the world. Yao yi ming said, "a sense of departing the world," the greatest in actual time spans on a "change" word.

2010, Guangzhou Honda's own brand label "concept" will be formally ushered in to the market when the Guangzhou Honda will usher in "HONDA" and the performance of a dual-brand fundamental thought, the aim need a tough lead of the parent brand.

In March 2009, Guangzhou Honda, Guangzhou prosperous urban areas in the establishment of the Exhibition Hall, the first corporate image, this move also means that Guangzhou Honda began marketing channels "deep secret agents", from a single product to product marketing and corporate co-branding marketing.

In the yield, Honda, Guangzhou Honda's yield carried on approach to four yield included by the economic procedure, intermediate, superior, MPV four mainstream automotive markets, by virtue of which only 4 types, Guangzhou Honda will be realised in 2008 sales of 306,000. Data present that annual sales size of more than 200,000 of the mainstream motor vehicle manufacturers, the Guangzhou Honda types a least type, and a solitary type has the greatest midpoint sales.

2008, Guangzhou Honda launched the eighth consecutive Accord, Fit and a new generation of Chevrolet's first front FAN CITY, strengthen and improve the product mix of Guangzhou Honda. In particular, the eighth generation Accord is a new, full-year sales exceeded 170,000, an increase of 44%, sales of high-class cars again to regain the throne of Champion. This year, Guangzhou Honda also will introduce a new generation Odyssey.

Guangzhou Honda is in addition dedicated to this procedure of makeup enterprises, and farther enhance the goods produced organisation, examine and development procedure, selling organisation, web development and other procedures for enterprises and lay a solid groundwork for long-term development.

Production organisation, to bring ahead a more flexible goods produced procedure, in harmony with modifications in market flexibility to acclimatise the goods produced of Rhythm; R & D procedure, Guangzhou Honda will progressively force frontwards the development of own brand labels, and endlessly enhance the employees coaching system; selling organisation, will supervise the sale of more systematic web, the security of the welfare of sellers, the development of more crystal clear enterprise guidelines, but in addition intensify the coaching of dealers to give clients with high-quality client environment; environs web expansion will be supported on the market and its own development in a arranged way to deduce Guangzhou Honda sales service web, in actual, will step up two or three habitation network. - 18424

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Home costs can not be split from the West made in chinaware

By Zou himfr

"Low-priced Chinese wares, principally clothes and other once a day client wares, household help rush over the fiscal critical purpose in the West." Rushed to the procurement of wares of Chinese merchants NatalieBole French said.

Xinhua News Agency stated March 1 to 5 day, thousands of Chinese and foreign enterprises in Shanghai joined in the 19th East China Import and Export Fair (referred to as the "East China Fair"), their hundreds of thousands of quadrangle meters at the many public display Chamber, find appropriate shoppers or merchandise.

Natalie major types of apparel product purchases, he said: "We are all Chinese products, a user, regardless of the kitchen appliances, carpets curtains, clothing, socks, children's toys and even a small garden carts are from China."

By the global fiscal critical purpose, global trade in 2009 is looking at unprecedented challenges. Europe and the United States and other Western economic procedures descent in client demand, dependence on foreign trade of China and other nations with higher trade overseas have plunged significantly.

But in 2009 the first Chinese to contain a large trade equitable, numerous of the necessities of life cost of the "popular", it verified in the context of globalization, "the shops only to buy" the notion does not work.

"Most of Europe is inseparable from the household are Chinese yield, I consider this is a universal phenomenon." Natalie said, "made in chinaware have the charge superiority is not only merchandise, but in addition quality."

Wheelock (Hong Kong) International Ltd. Teng Yu Guo salesman substantiated the scenery of Natalie. He said a financial gathering concentrating in the goods produced of kitchen ranges, grills and other kitchen furnishes, and some groups of trade overseas got higher against the market movement, little changed by the fiscal crisis.

"Europe and the United States fiscal critical purpose commanded to a descent in dwelling wages, many of population decide to prepare food servings at household as an alternative depart restaurant. And the trade overseas of Chinese yield reasonable, Europe and the United States can spend less wealth household, to uphold the high worth of life." Teng Yu Guo explained.

China Textile Industry Association vice president of Sun that the financial crisis does not change people's demand for daily necessities, the only change in consumption structure. "Supplier of cheap products in the sales growth will be the winner."

Official Chinese data show that the global outbreak of the international financial crisis, China has not changed, "the world's important manufacturing base for light industrial products" status: in 2008 total exports of light industrial products in China 309.2 billion U.S. dollars, worldwide more than 200 countries and regions; bicycles, sewing machines, batteries, furniture, lamps and so on more than 100 kinds of products are still top of production in the world.

Policies at all grades of government under the impetus of the present exhibitors furthermore "East China Fair," with confidence. Zhejiang Heng Qiandao Chun'an stroke long Textiles Co., Ltd., general supervisor of Song Su said that whereas the public displaying this year and last year, contrasted to a decline in the number of customers, but a powerful intent to buy, will boost the likelihood of turnover.

It has been saw, socks, underwear and other necessities of life do not captivate much alertness, because of its rigid demand, at the prevailing "China Trade Fair" is still on attention. Zhejiang Foreign Trade and Economic Cooperation Deputy Director of the Office of Foreign Trade Lee said: "The trade overseas circumstances of Zhejiang, the auto elements, equipment and using electronics yield trade overseas notably changed by fiscal critical purpose, and socks, kitchen appliances, once a day necessities, for instance tiny fluctuations in the export.

"Despite the financial crisis home to the West become more and more consumption, but this time the exhibition was the case better than I expected." DougWissier Canadian buyers said, "because companies will be expected to export more difficult than ever, so on the technology and style there is a lot of innovation. regardless of the quality or the price of Chinese products are impeccable, is experiencing the pain of the financial turmoil of the West home than ever before, probably made in china can not do without. - 18424

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Mobile telephone companies to take the lead from the lodgings position of the new forms plagiarism

By Zou himfr

Foreword, more and more informal cottage mobile phone industry

Recently, one of small worldwide economic procedure, the schematic achievement of a tiny portable handset manufacturers, portable handset development so far in 2009 weighed against to earlier years, looks like to be many of sadness, monetary critical purpose, the consequence on the portable handset development is still very large. But more were not mass of "cottage phone" manufacturers and the movement is the fresh move regularly, let us look.

Through the most latest, held in Shenzhen in the jump of 2009 the international wireless telephone and International Sourcing Summit and Custom Electronics Show last 73 meetings, we have the power of the present wireless telephone companies rather shocked, cabin wireless telephones have been absolutely out of the grade of plagiarism, from the creative stage of the poor furthermore proceed away. Cottage up the telephone over the past couple of years directed the whole wireless telephone commerce chain's power should not be underestimated, manufacturers are now close to the prescribed stage.

Highly personalized wireless telephone with speakers

New mobile telephone by the cabin to take the lead

At present, mobile phone firms have been copied from the appearance / creativity worst scenario, when the success of firms to produce mobile phone projector mobile phone after the first generation, has been upgraded to second-generation products, performance significantly improved, heat and power consumption in receive a new breakthroughs, the same battery capacity to achieve a longer and better projection effects.

Compared with the lifetime of wireless telephone projector, this projector the dimensions of the telephone conspicuously many lesser, it's very easy to contain in their hands. Projection apparatus established at the base of the fuselage, taking into account the desires of chilling, the base of the fuselage utilising a steel material.

Application of new technologies is not lost in the big-name manufacturers

In paragraph 73 of the China Electronics Fair is also a lot of new mobile phone application to display, there can measure UV index, temperature, detection of alcohol and carbon monoxide content of the built / external solution. Monitoring the UV index and temperature measurement of the two more interesting features, but these two functions and found in some Chinese-made mobile phone application. These two functions is very simple to use, many women should be able to access the user's favorite.

Detection of alcoholic beverage

Detection of carbon monoxide warning

Parts industry has also been great development

In supplement to wireless telephone goods cabin let us brighten supplement, the two emerge on display goods of wireless telephone accessories is furthermore a shock for us. The following is a telephone expressly for the development of the "subwoofer" external speakers, for distinct number of distinct interface designs. In supplement to the more open look very well liked, there may be extending vibration of the bass unit, very good results.

Bluetooth Accessories manufacturers at the view, through their own R & D programs, the achievement of a foremost innovation in mobile telephone manufacturers gap between the Bluetooth goods, the product's Bluetooth headset will be adept to use the built-in melodies command keys to command the phone's melodies contestant, Bluetooth headset and wireless telephone attachment after a thriving pairing, the telephone would not need to arrive up with can be recognized "by-wire" function, there are some goods set up expressly enhanced 3D audio shortcuts.

Can be penetrated microSD small discern Bluetooth Headset This Bluetooth headset can seal a microSD small discern, which becomes noticeable to be a Bluetooth headset, in item, is a tunes player. When there is no time to chat, you can use a Bluetooth headset built-in MP3 tunes player.

Concluded that cell phone manufacturers will also cottage broad space for development

Work telephone as well as cabin and prescribed vendor can agree

Cottage belonging to mobile phones has been a very controversial topic, objective, the cottage after several years of mobile phone technology and the accumulation of precipitation, whether it is production or design capacity and many are old enough to match the cell phone manufacturers. The concept has a lot of bundled phone and cottage, for example, creative invincible shape, such as dual-card double question. With these experiences, in particular the current situation of the domestic mobile phone industry is still very conducive to the development of mobile cottage, cottage manufacturers will also have a broad space for the survival and development.

3G era, portable handset web yardstick portfolio businesses more flexible

Cottage handset manufacturers in harmony with the current journal presentations that in 2009 there will be 3G portable handset yardstick for the birth of the cottage. Apart from 3G portable handset configuration element research, in the close to future is in all likelihood that we will use TD-SCDMA/WCDMA/CDMA200/GSM/CDMA/PHS (PHS) and other large format every where in the in the household portable handset use.

There will be more brainy handsets arose shack

Windows Mobile handset has been employed somewhat some businesses, but the current Google's Android brainy handset procedure by augmenting more smartphones exacerbated the method of open source procedures, the future can be envisaged that there will be many of creative smartness there shack phone.

New form, new submissions, expert wireless telephone companies will extend to emerge

At present, the portable handset market, some extraordinary types is the deficiency of, for instance, very aged portable handset, offspring portable handsets, three anti-cell handset military-grade, certified waterproof cell handsets, portable handsets and so on the certified game, at present, portable handset businesses make up the portable handset market is slowly assorted extraordinary wants . - 18424

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